For wellness brands spending $50K+/mo on paid ads

NEW YEAR, NEW CUSTOMERS.

Raw, authentic reactions that reach new customers at 2.79x the rate of polished ads.

★★★★★ 4.9 (600+ Reviews)
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Street Interviews for Wellness Brands
  • Strategy & briefing: a dedicated strategist builds the brief before anything is filmed.
  • Production: we shoot where your audience is. Hosts follow a framework, not a script.
  • Edit & package: every brief ships two angles to test against each other. The numbers pick the winners.
  • Deploy & optimize: built for Partnership Ads and whitelisting. Winners get iterated. We don't buy media.
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$100 Million In New Customer Revenue Driven For Consumer Brands

  • Grüns
  • Chomps
  • Carnivore Snax
  • Cymbiotika
  • Olly
  • MASA
  • Factor
  • Absorption Company
  • Paleovalley
  • Oats Overnight
  • IM8
  • Liquid I.V.
  • AG1
  • Everyday Dose
  • David Protein
  • SmartyPants Vitamins
  • Laird Superfood
  • DripDrop

Real Brands.
Real Results.

★★★★★ 600+ Reviews

Oats Overnight wanted to reach more potential customers while making its product easy to understand in a crowded food and beverage category. StreetTalk used authentic consumer conversations to reach nearly two million people, earn stronger attention, and support more than $272,000 in observed new-customer revenue.

$272,571 Observed New-Customer Revenue
1.98M People Reached
57% First-Time Impression Rate
2.7X Higher Hook Rate

Paleovalley needed to reach new consumers and build interest in a category where product claims are hard to tell apart. StreetTalk introduced the brand through authentic conversations and real reactions, producing exceptional audience expansion and more than $141,000 in observed new-customer revenue.

$141,247 Observed New-Customer Revenue
55% First-Time Impression Rate
48% Hook Rate
6.1X Higher First-Time Impression Rate

When Brümate launched the Era Flip, the challenge wasn't product quality, it was helping consumers quickly understand why it was different. StreetTalk replaced traditional product demonstrations with authentic product discovery, letting real consumers explore the product through conversation. The result: stronger attention, deeper engagement, and measurable gains in marketing efficiency.

31% Higher ROAS
13% Lower CAC

We Handle The
Process A-Z

AnaAna
EllieEllie
KrisKris
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KyleKyle
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HillaryHillary
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World-Class Creative Strategists
A dedicated strategist works with you from day one, handling the angle, scripting, and hooks, then building a brief tailored to your brand's goals.
EveEve
DavidDavid
EthanEthan
LaurenLauren
LoganLogan
IkeIke
AmandaAmanda
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Hosts
Our interviewers hit the streets in major cities across the US to capture authentic reactions to your product from your target customer.
50+

Editors Trained To Stop The Scroll

Editing Team
Direct response video editors, who've edited 25,000+ ads, turn that raw footage into ready-to-upload ads built to stop the scroll and grow new customer revenue.

Traditional Ads Tell.
Strangers Prove.

Resolutions kick in. New routines start. Your customer is finally ready to buy. And every brand in your category is about to run the same polished “New Year, New Me” ad.

You show up with real strangers trying your product on the street instead.

0%

of traditional ad formats are no longer seen as credible by consumers.

(WiserReview, 2026)

0%

of US consumers say AI-generated creator content makes them trust the brand or creator less.

(EMarketer / Billion Dollar Boy, 2025)

0%

of consumers do not trust influencer product recommendations at all.

(Clutch, 2025)

The Format Got Copied.
The Results Didn't.

We spent three years getting told to f*ck off so you don't have to.

StreetTalk Manifesto

25,000+Ads
Produced
1,000+Creative
Briefs
200+Consumer
Brands

Proven Across Our Client Portfolio

Head to head with the same account's other prospecting creative, StreetTalk reached new people at 2.79X the rate and was ahead in 91% of accounts.

0.0X
Effective New-Customer ROAS
0.00X
Higher First-Time Impression Rate
0.00X
Higher Hook Rate
0.00X
Higher Hold Rate
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